Tenity announces follow-on investment in Heymax.ai

Heymax.ai, a Singapore-based fintech startup focused on transforming how consumers manage and maximise their credit card rewards, has secured US$2.6M seed financing round alongside January Capital, Tenity and other strategic angels such as Projjal Ghatak (founder of OnLoop), JJ Chai (former Airbnb SEA MD), Jake Tan Jun Kiat (founder of Ergotune), Evan Heng Shu En (founder of Zenith) and many more.  

We would like to extend our most sincere congratulations to Joe Lu, Wang Ke, Jialu Zhong and Sean Dy for successfully reaching such a major milestone in their growth of Heymax.ai.

To date, Heymax.ai has continuously upheld their mission of empowering customers to travel for free every year by optimizing the reward potential from their spendings with great convenience. Thus, it is not surprising that the startup has successfully empowered over 50 000 users to date, not to mention their assistance towards 500 merchant partners and over 25 loyalty partners to connect with consumers of relevant characteristics and spending patterns. Most recently announcing the launch of its latest innovation, Card Maximiser, in partnership with Visa.  

From inception, Heymax.ai’s most distinctive trait has been the unmatched quality of their founding team, former engineers at Meta. Individually, each member is a subject matter expert, who shares complementary experiences across development and data management functions, pushing Heymax.ai towards its present, highly impressive, commercial scale within a mere few months of operation.  

Throughout the 4-month Tenity accelerator and extending beyond, the Tenity team witnessed a dedicated, and passionate team working tirelessly on fine-tuning their business model and go-to-market strategies and is thrilled to have the opportunity to extend this partnership and celebrate this memorable milestone together.

“As a Heymax.ai user myself, I can testify that Heymax.ai is empowering many consumers to maximize their reward from their spending with ease and full transparency. I am very thankful to have journeyed with Heymax.ai from the very beginning, and we are excited to partake in Heymax.ai's evolution.” stated Jun Ho, the Investment Director at Tenity.

On that note, Tenity is thrilled to have joined forces with January Capital and many notable angel investors to further support the growth of Heymax.ai. We would like to especially welcome January Capital to the family, and we are excited to see how their deep expertise in the loyalty and consumer rewards space can help shape the next chapter for Heymax.ai.

Under Joe's leadership, Tenity is ready to journey together with Heymax.ai to empower more free travel by squashing rewards complicity and delivering personal finance delight.

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