The financial world is undergoing a seismic shift. With tokenization, blockchain technology, and decentralized finance (DeFi) transforming traditional markets, the future of trading is digital. At the World Economic Forum in Davos, Max Planck sat down with Lucas Bruggeman, CEO (BX Swiss Exchange) and Chairman (BX Digital), to discuss how capital markets are adapting to these new realities.
This article explores key insights from the conversation, including the rise of DLT-powered exchanges, the growing role of neobanks, and how Switzerland is leading the charge in regulatory innovation.
One of the most significant trends reshaping financial markets is tokenization—the process of converting real-world assets into digital tokens on a blockchain.
"The future will be tokenized, in my view."
Tokenization is changing how assets are traded, allowing for greater liquidity, transparency, and efficiency. BX Swiss is at the forefront of this shift, building a secondary marketplace for tokenized assets to facilitate seamless transactions.
"We are building the settlement infrastructure on the public blockchain, where peer-to-peer transactions will become the norm. We see a world where any asset can be traded seamlessly on digital platforms, making financial markets more inclusive and efficient "
The banking landscape is evolving, and neobanks—digital-first financial institutions—are emerging as key players in modern trading ecosystems. BX Swiss is actively working with neobanks and modern brokers to create a more transparent and cost-effective trading environment.
"We are particularly focused on neobanks and modern brokers, banks with less legacy, a little bit quicker, more modern. Neobanks are changing the game by making investing more accessible and lowering the barriers to entry".
Switzerland has positioned itself as a global hub for blockchain innovation and digital finance. Thanks to progressive regulation, the country is attracting major financial players looking to bridge traditional markets with digital assets.
"Switzerland’s regulatory landscape is paving the way for tokenized markets. Regulation is crucial. It provides the trust and security that institutional investors need to enter the digital asset space"
BX Swiss is part of the Stuttgart Stock Exchange Group, one of the largest crypto-focused financial institutions in Europe. Despite its size, many investors are unaware of its leading role in digital assets.
"We are the stock exchange group in Europe with the largest crypto business"
"Crypto adoption is no longer a niche movement; it's becoming part of the mainstream financial system"
Despite Switzerland’s thriving financial ecosystem, only 300 Swiss companies are publicly listed, compared to thousands in Sweden.
"I think it’s a shame that there are not more publicly available companies. Swiss companies have incredible potential, but they need the right incentives to go public"
The intersection of blockchain, tokenization, and digital finance is reshaping capital markets.
Here’s what’s next:
✅ Decentralized settlements will become the norm – Blockchain-based peer-to-peer trading will replace outdated intermediaries.
✅ Neobanks & Fintechs will drive market innovation – Digital-first platforms will shape how the next generation of investors trade.
✅ Crypto & traditional finance will converge – Institutional adoption of digital assets will grow as regulation evolves.
✅ Tokenization will expand public market access – Swiss SMEs and startups will benefit from easier listing options.
The future of trading is digital. As financial institutions embrace blockchain, tokenization, and regulatory innovation, capital markets will become more efficient, transparent, and accessible. Switzerland, with its forward-thinking approach, is leading the way.
For more insights into fintech investment trends, corporate venture capital, and startup growth strategies, subscribe to Innovation. Connected – World Economic Forum Davos 2025 Edition.
🎧 Listen all the episodes on Spotify
📺 Watch full episodes on YouTube